Archive for the ‘11 Questions’ Category

11 Questions – Groove Armada

Tuesday, May 25th, 2010

Findlay and Cato

Over the past decade, Tom Findlay and Andy Cato have established themselves among the planet’s most loved dance acts, storming charts and stages across the world. Through the years Groove Armada have moved through moody ambient electronica, urban riddims’ and with their latest offering, the album Black Light a sort of new-wave mesmeric pop. They find a fanbase in everyone from angst ridden youths to parochial minded adults and admiration from other musicians for their uncanny ability to create music that can live on radio and music television while still be able to get guys and girls boogieing on the dancefloor until the break of dawn.

There is an unusual blend of influences in each of their albums, spanning house (of course), big beat, reggae, disco and funk. Production wise they definitely have the knack of combining a traditional range of instrumentation with modern rhythms and technology. Their DJ sets however are most definitely rooted in house. Cato and Findlay remain two of the most passionate and knowledgeable fans of the genre you are ever likely to meet.

Although they have played in venues as diverse and remote as Romanian beaches and WW1 aircraft in Los Angeles, the duo always return to Ibiza. With a prodigal sons type vibe in the air, it’s promising to be a special season on the Terrace at We Love.. Space this year for Groove Armada as DJs and as live performers when their Black Light show rolls into the cavernous Discoteca.

Take note in your diaries ladies and gentlemen. Groove Armada will be DJing at We Love on the following dates: 20th June, 18th July and 19th of September. Expect that spectacular live show on the 15th of August.

For now we’ll leave it to Andy Cato (he’s the 6ft 8 Yorkshireman) to give us some insight to his musical history and hopes for the future. Genuinely interesting and insightful – thank you Andy.

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Is there one book that you have read that has been life-changing for you?

Several. On the Road by Jack Kerouac, Chronicles by Bob Dylan, Anna Karenina by Tolstoy, The Manual by Bill Drummond, The Revenge of Gaia by James Lovelock, etc.

Did your parents encourage you to work in music?

My dad was a blues player so he got me playing blues on the piano as soon as I could sit up. He also rigged up a bag of nails hung over a hook in the roof so I could start playing the trombone before I was old enough to lift it.

How did you begin to work professionally in music?

I was doing jazz gigs, weddings, funerals and the like from age 13 onwards. When I could get out of school, I used to spend afternoons in a studio underneath Wakefield Snooker Club, working out how it worked in exchange for releasing the tunes via the son of the club owner.

How do you apply your past experiences to what you do today?

I can’t tell you which bit of my musical life I’m drawing on when it comes to sitting down to write a song. I’m sure it’s all in there somewhere. But when you walk out to play to 50,000 people, it helps to have spent most of your life on stages, however small they were. And as far as DJing goes, there’s a big part of the sound at the moment that’s rooted in where it all started for me. The sound of Basics, Kaos, Soak and DiY parties in ’89/’90. A lot of the old tunes are coming back up from the basement. There was also a real importance back then in working your tunes in the right order – before fx and loops could cover the gaps – and that’s stayed with me.

Where is your current studio and what is it like?

It’s in an old cowshed. It’s actually the first proper studio I’ve ever had. I’ve been quite nomadic and have had studios in various cellars, bedrooms and boats up until now. It’s got some nice gear and pair of speakers I bought from Mike Oldfield that could rival the Terrace soundsystem.

Black lights


How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

It’s been more lack of marketing issues for us. Until recently we were stuck on a major with Britney and NSync, with little attention coming our way. This meant we put a lot of work into the live show, the DJ sets, things we could get out there and do ourselves without hanging around waiting for answers from the label. In this way, GA has always been a DIY project. It’s meant less time for studio work over the years, but given that making a living in music is all about the gig these days, it hasn’t worked out too bad.

How would you describe your work?

A game of four halves. A lot of people only know the big singles and have no idea about all those deep and weird album tracks, the GA house sound, the amazing vibe of the live show, or the fact that Black Light (the new album) is the best music we’ve ever made. So we’ve still got a way to go.

Who were your teachers?

Studio-wise I just went for it from the off and worked it out. It takes a long time but it’s the best way to do it. DJ-wise, Sasha at Shelleys was one inspiration, and my cousin, Digs DiY the other. As a result I’ve always been sowewhere between the big breakdown and the hypnotic groove. In terms of playing instruments, it was my dad and Grimethorpe Colliery Band for the trombone, Stan who now plays with Faithless on the bass, and a woman down the road whose name I can’t remember for the piano.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

Carry my records back upstairs.

You have to make one species of animal extinct. Excluding insects, which species would that be?

It would have to be the mosquito, but you can bet that there’d be an unforeseen outcome and we’d lose all our chickens or something within the year. That’s the thing with species. Once they start going, the rest follow.

If you could spend one week in any period of history, which period would you choose?

I’d repeat the 13th – 21st July, 1991 at the DiY free party, Morton Lighthouse. It doesn’t get any better.

Thanks again to Andy Cato for taking time out of his busy touring and production schedule to answer our 11 Questions, you can find the archive of everyone else who has kindly answered here. Check out the video below for a taste of Groove Armada live incase you haven’t witnessed it before. And remember, the full Black Light live show will be out in full force for We Love… Space on Sunday 15th August.

Groove Armada – DJ Profile

Groove Armada – Official Site

11 Questions – Steve Lawler

Friday, May 7th, 2010

A Lawler unto himself

A genuine part of the We Love… family, a child of acid house and a man who’s been busy with beats since genres were but a twinkle in clubland’s eye. He is an electronic artist who defies generic boundaries ever since his days organising the now infamous raves underneath the M42 motorway in the UK. As an artist his releases and remixes have been signed to some of the world’s most established labels such as R&S, Drumcode, Rekids, Cocoon and of course his own imprint VIVa Music. As a label manager Steve has quickly given VIVa a reputation for breaking new talent and has featured music from the likes of Reboot, Audiofly, Peace Division, Livio & Roby as well as Lawler himself receiving heavy patronage by many house and techno luminaires.

Dynamic, driven and drastically obsessed with performing – Steve’s passion for electronica has seen a career spanning almost two decades, from the aforementioned illegal raves to residency at superclub Cream throughout the 90s and of course his residency at We Love… Space in Ibiza. By pushing boundaries, technically and creatively as both artist and businessman – we’re left in no doubt as to why We Love… Steve Lawler.

Steve has kindly provided a mix from a recent “after after-hours” session in a Moscow nightclub, something he rightly predicted we would personally love. He explains it thus: “On the Sunday night after two days no sleep in a very small, very strange, low lit, sleazy restaurant called ‘Ketamina’ – honestly. The decor is made for being out your mind, everyone sits on top of or under giant mushrooms… Anyway, I played there, I played very deep, trippy, slow, beautiful house music… and this mix is an hour of it…” Download it here.

We are delighted to announce Lawler’s six date residency for the summer, performing on: July 11th & 25th, August 8th & 22nd and September 12th & 19th.

Is there one book that you have read that has been life-changing for you?

Wonderland Avenue, just because I enjoyed reading it the most.

Did your parents encourage you to work in music?

No not at all, quite the opposite actually, I constantly heard the sentence ‘Get a proper job!’ I dont hear that any more.

How did you begin to work professionally in music?

My first job really I suppose was playing some records on pirate radio although I never got paid, and promoting illegal party’s, they cost me money.

How do you apply your past experiences to what you do today?

The main past experience from my life that I constantly apply is atmosphere, and dare I say it, it’s not all about the music. I grew up in a time when things blew you away – not just that they would suffice. I started DJing when it wasn’t about DJs it wasn’t just about the music, it was about the party, the vibe, the sound, the lights, the friendliness, the ‘atmosphere’ and this is something that I always apply when DJing. This is why its more than just playing a selection of records, you have to play them in such a way you bring and experience.

Where is your current studio and what is it like?

I have two studio spaces, one is in my basement at my house where I write and compose most of what I do and also where I generally put idea’s together. The other studio is a room at Abbot Street Studios in East London. I share this room with my engineer, this is where we finish projects most of the time.

Long arm of the Lawler


How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

Unfortunately it’s a big part of a DJ’s career now, something that has been abused by certain people and used to almost even create a career, which I dont agree with. But it’s part of the game now, some for more than others. However this isnt something that we as DJ’s get massively involved in, this is what managers are for, so in answer to your question no it doesnt effect my creativity.

How would you describe your work?

Not really a question I can answer. I dont want to sit here and big my self up or put my self down. My work is my life long love and passion. My work is my life.

Who were your teachers?

No one, there are no such things in music I don’t think. I had influences like everyone else, Doors, Depeche Mode, Joy Division, Scott Walker.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

It depends on the circumstance of the culprits in question. Are they scum, aggressive thieves or are they desperate people caught in a bad time with no help. I think everything in life should be judged with integrity and acted upon in the same way.

You have to make one species of animal extinct. Excluding insects, which species would that be?

Lizards without a doubt, and this whole thing about they eat mosquito’s… well they don’t eat enough of them! Not in ibiza anyway.

If you could spend one week in any period of history, which period would you choose?

Without a doubt the 60′s… the birth of new.

Many thanks to the Steve for taking time out of his ridiculously busy schedule to answer our 11 Questions, you can check out our other artists who have answered here. Don’t forget to download the live mix and have a look at the video below to see Lawler an interview with Lawler at our closing party from 2009…

Steve Lawler – DJ Profile

Viva Music – Official Site

Steve Lawler – Official Site

11 Questions – Claude VonStroke

Thursday, April 22nd, 2010

Claude VonBeardStroke

Claude VonBeardStroke

We are very happy to announce an exclusive residency with one of the smartest and most genuinely humble DJs on the world circuit today. Claude VonStroke was raised in a Detroit suburb and entered the global electronic music consciousness in 2005 with his deep growling vocal and swinging synth anthem, Deep Throat. Since that release on his own imprint dirtybird, he has carved a niche owning and curating one of the world’s premier “tech-funk” labels. Celebrating their 5 year anniversary this year, Claude VonStroke has kindly provided an hour long mix from their raucous birthday party in San Francisco back in February. We can’t recommend a listen enough, download it here and get grooving to those sweaty bass-lines, quirky ideas, and bumpin funk. If your looking to check Claude VonStroke this year in Ibiza, he’ll be playing exclusively for We Love… and only at Space on the following dates, 18th July on La Terraza, 8th August in the Discoteca and then back on the Terraza for the 19th of September.

Is there one book that you have read that has been life-changing for you?

The Count of Monte Cristo. The ultimate revenge story. When I was younger and had more anger and anti-establishment sentiment this was really my favorite book. It also shows that you can do anything you put your mind to even if things look as hopeless as being in prison and in solitary confinement on an island. You can always overcome impossible odds through sheer will power.

Did your parents encourage you to work in music?

They encouraged me to play music. They paid for me to take piano and cello lessons my entire childhood. They were not quite as enthusiastic about music as a career although they never told me not to do it.  My parents always supported me in my decisions and always told me I could do anything I wanted with my life. I really appreciate that because I know a lot of people, friends even, who were led to believe they had to do one thing or the other to be happy and now they are miserable at their jobs.

How did you begin to work professionally in music?

I made music as bedroom producer my whole life since I was 12. But in 2002 I made a documentary about techno and house music while I was working as a video editor on commercials.  My first released track was Deep Throat in 2005.  About a year later I quit my job and took it on full time.

How do you apply your past experiences to what you do today?

I know about working hard from working a ton of real jobs.  I know about how to present things professionally from working on big budget films. I think a lot of DJs and producers make it big when they are in their 20′s without a lot of work experience. Then they get into the party scene and they don’t know anything about hard work. I mean really hard work. I sound like the old guy who walked 10 miles to school in the snow but I really believe a strong work ethic is something that separates me from a lot of people who could be a lot more successful if they really applied themselves.

Where is your current studio and what is it like?

The current  studio is about to move from a terrible shaped room that sucks for mixing to an amazing new room in the basement of my new house outside San Francisco. I am moving it this week in fact! I am super excited. I had a custom desk built by KK Audio in LA and everything is going to be super fresh in the new room!

The dirtybird crew

The dirtybird crew


How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

I don’t believe “Marketing” actually works but indirectly I do believe that selling yourself as a package – something that can be easily understood – really matters. For example, advertising a track is a waste of time and also pretty cheesy – but having a good biography, a good story about who you are does matter.  The whole bird thing was more of an accident than a marketing ploy but I saw right away that people liked it and could grab on to it as an idea so I rolled with it.

How would you describe your work?

Hard but really fun. I have a voracious appetite for trying new ideas and listening to new music.

Who were your teachers?

Mostly myself. I have to admit though, without seeing my friend Nigel Richards from 611 Records in Philly do it all years before me I would have never even thought of doing it or even known it was a possible career for that matter.  Also the people who were on my DVD project really cleared up alot of questions I had about the industry, particularly Derrick Carter, Theo Parish, and Derrick May.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

Cut their balls off or sew their vaginas shut… ha!  No, just regular jail is fine.

You have to make one species of animal extinct. Excluding insects, which species would that be?

Your ‘momma.

If you could spend one week in any period of history, which period would you choose?

The 1980s. I would go back, head straight for New York and enjoy the birth of hip-hop.

Many thanks to the Claude VonStroke for taking time to answer our 11 Questions, you can check out our other artists who have answered here. Don’t forget to download the live mix and have a look at the video below to see Claude VonStroke and fellow dirtybird artist J Phlip talking on the roof of our club in Ibiza last summer…

Claude VonStroke – DJ Profile

dirtybird records – Official Site

Claude VonStroke – Discogs

11 Questions – Mat Playford

Friday, March 12th, 2010
Mondo Playford

Work-ford Playford

Dance music is a fickle industry. It’s true to say that many artists operating within its sphere are people who create records on a whim, and through a combination of luck and timing, experience a typical ascent: a string of ill-prepared DJ gigs, an overnight change into the emperor’s new headphones, substance abuse swiftly becoming a habit… It is these self promoting types who tend to break through, sometimes detracting from artists right underneath our noses – the artists that have respect, understanding and a genuine love of their craft. Mat Playford is one such artist. His passion for music began when, at the age of 5, he took it upon himself to be the tape operator at his mother’s aerobics class. Throughout his teenage years and to the present day, Mat has spent many hundreds of hours and equivalent pounds tracking down keyboards and synthesizers of all ilks and vintages, it’s clear that Giorgio Moroder and Jean Michel Jarre are big influences.

After building, creating and curating (considering its contents) a small studio in his mid-teens, Mat followed his inspiration and enrolled at Leeds College of Music for 5 years of study. By the 4th year he was being asked to lecture at the college. Around this time Mat met two US house producers who would further shape his future. In 1996 he went to Brooklyn NY with Sandy Rivera and Angel Moraes to hang out, soak up their advice and skills and generally have his mind blown by what was now possible. Experiences like this breed life-changing moments, these times fueled Mat’s mind and drive to keep pushing forward. ’96 was a pivotal year for dance music, the likes of Photek and Source Direct (incidentally also from Mat’s hometown of St Albans) were transcending their local surroundings and breaking through in the world of drum n’ bass.

A collaboration with acid-house exponent Paul Woolford brought about a deal with Arista. Sidelines in A&R appeared when Mat scouted and signed M1 – Electronic Funk, picking up more experience, this time with mechanics of the majors. The original track by Paul and Mat sat languishing in “development-hell” to use Hollywood parlance; Arista signed it and sat on it. Around this time Mat also ploughed a huge amount of energy into the Play Music record shop in Leeds which was nominated in it’s first year as Best Independent Record Store in Musik Magazine awards. The scope of his musical trajectory and volume of experience has secured Mat Playford four exclusive days on the Space Terrace this summer 2010 with We Love… on 13th June, 11th July, 8th August and 5th September

Kosack synths - Photo credit, Emma J Woolhouse Studios

Is there one book that you have read that has been life-changing for you?

All You Need To Know About The Music Business by Donald S Passman and The Secret by Rhonda Byrne.

Did your parents encourage you to work in music?

My parents have encouraged me in anything I’ve wanted to do. My mum’s fit and my dad is very witty…

How did you begin to work professionally in music?

I started promoting parties and DJing when I was 14.

How do you apply your past experiences to what you do today?

I definitely write music from experiences I have or something that sets me off, but there’s no set way or blueprint.

Where is your current studio and what is it like?

I’d say I have one of the strangest set ups there is… or so people tell me. I have six 40ft Portacabins all joined together in London Docklands, it runs off a generator on red-diesel – so although I don’t travel as much as James Zabiela, my carbon footprint is about 20 times the size, which isn’t that good I suppose. It’s funny to think I turn red-diesel into house music though. My speakers are in front of a 10 foot window so I have battle ships and all sorts go past me on the river. I make as much noise as possible at all times. If you think Blade Runner, dystopian future, the steel works scene from Robocop, you’re in the right zone. As for equipment, I have about 20 analogue synthesizers and I use Protools and no MIDI.

How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

Interesting question… I would have said it would be a bad thing for myself 5 years ago. But in the last few days alone I’ve done some really creative things to help market my music involving shooting and editing videos which I’ve found to be nothing but fun, which pushes your creative self forward I think.

How would you describe your work?

Spacey house.

Who were your teachers?

Sandy Rivera, Angel Moraes, Phil Greenwood, Donald S Passman and Leeds College of Music.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

I’m happy to say my place is impossible for burglars to break in to, professional jewel thieves maybe… I’m set in 2 acres of land surrounded by an 11ft high fence with CCTV and motion detectors, then I’m on the second floor with no less than 6 doors to go through before entering my studio (in which is my home). However, if what you are looking for is a violently creative answer how’s this: Wire them up to my oldest analogue keyboard (Korg MS 10) and run 240 volts through them and tweak the cut off and pitch so the electrical frequencies displace the volts all over them, record it into Protools and send a copy to his family… Or, put his hands in toasters and set it on 5. Here’s a picture…

You were such a nice boy when you operated that tape-deck at your mum's aerobics class Mat.

You have to make one species of animal extinct. Excluding insects, which species would that be?

Humans. (sorry)

If you could spend one week in any period of history, which period would you choose?

I don’t like the sound of this question because I’m sure anything I thought of would be an anti-climax. I we could choose something from the future it would be more fun. You could just make things up instead of worrying about what they did at Studio 54 or what Churchill had for breakfast.

Many thanks to Mat for kindly taking the time to answer our questions (and many, many thanks to Paul Woolford for the copy), if you go to Mat’s profile and scroll down the bottom of the page, you can find his latest mix produced this very day! Especially for us, it starts off as a cosmic slow house jam before moving thing up a notch with some future classics from his very own studio. Also check out this self-produced video he has made as a short promo for an upcoming album…

Mat Playford – DJ Profile

Mat Playford – Myspace

11 Questions – Andy Carroll

Friday, March 5th, 2010

Originator


Probably one of the most adaptable DJs around. A passion and obsession with various types of music has seen a very rich musical history unfold during the long and varied career of Andy Carroll. He started DJ’ing in Liverpool at Brady’s a punk and new-wave club where he got to play with many up-coming bands of the day including Pigbag, The Slits, Mo-dettes, Icicle Works, Swell maps, Gang of Four, Teardrop Explodes and Crass et al. Whilst the trendy Londoners were coining the term ‘balearic’ Andy had been playing eclectic sets for years before the term was even dreamed of and was simply doing what he does best – playing good music. In the summer of ‘86 his DJ partner returned from a trip to New York armed with the latest ‘House’ music vinyl which now entered the evening’s soundtracks. A continuing thirst developed to experience one of House Music’s places of creation at first hand, and so, in the summer of ’88 Andy went to New York and sampled house music from Chicago, garage from New York and the proto-techno sound of Detriot. It was a hot bed of sounds and creativity where now legendary club nights were over-flowing with the ‘house’ soundtrack. When he returned, Liverpool was ripe for a whole night of acid house. Andy continued his promotional activities and brought over the little known French dance maestro Laurent Garnier to join as a guest. He also played at numerous ‘news headline’ Orbital parties and avoided arrest for crimes of playing acid-house on numerous occassions by a mixture of pure fluke and an ability to run across a field swiftly. As the house bug stepped up, Andy among the first to bring NYC legend Tony Humphries and Sasha for the first time to Liverpool. A successful record label ,production and remix company, major label A&R consultancy and the formation of a few more club legends followed, whilst Andy continued pursuing his first love of DJ-ing as he does to this day.

Andy has been part of the We Love… family from the get-go and has played across the club in Space Ibiza, showcasing his many styles and varied taste in all the music that we love…

Is there one book that you have read that has been life-changing for you?

Several for different reasons, one of them that I read many years ago recently inspired me to try having a totally random weekend adventure that came from reading The Dice Man by Luke Rhineheart. Thankfully that turned out really well. A lifestyle improving book is ‘Water & Salt, The Elixir of Life ‘ by Peter Ferreira and Dr Barbara Hendel . The title gives the content away and yes my health and overall well being has improved rapidly!

Did your parents encourage you to work in music?

Never.

How did you begin to work professionally in music?

A mixture of pure passion, sheer determination and a bit of the right time right place. Oh, and a good ear.

How do you apply your past experiences to what you do today?

We constantly evolve if we allow ourselves. We are never to old to learn, so I respect the past and look to the future.

Where is your current studio and what is it like?

No studio, but I do have likely one of the largest, most diverse music collections around.

How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

I could do with someone to sort it for me.

Carroll singing


How would you describe your work?

A very fortunate joy.

Who were your teachers?

I had a very rounded musical education ranging from my Dad and his mix of Jazz and Irish Rebel songs through to a whole spectrum of amazing music from various family members and their mates.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

That someone would break into their place, do the same to them and see how they feel. Hopefully they may think twice before ever doing this again.

You have to make one species of animal extinct. Excluding insects, which species would you make extinct?

Komodo Dragons.

If you could spend one week in any period of history, which period would you choose?

A week on a sesh with Mozart .

Andy Carroll – DJ Profile

Andy Carroll – Facebook

11 Questions – DJ Pierre

Thursday, February 18th, 2010
Afro Acid

Afro Acid

DJ Pierre has been taking the roof off the Discoteca at We Love… for the past 2 years. His high energy blend of afro acid, electro and techno has been honed over an expansive career, at the origins of which the creation of acid house can be accredited. A serendipitous mishap with a roland 303 led to Acid Trax, which led to acid house, which led to We Love , which led us to this interview; and for that Pierre, we thank you.

Is there one book that you have read that has been life-changing for you?

I’ve read many many books.  Mostly science fiction (I don’t dress up or anything or go to conventions but I admit that I’m a Trekkie) or I read books about interesting movies or important people.  But I’d have to say that the most important book and the book that has had the biggest impact on my life is the Bible.  I believe in GOD, I’m a Christian and a true follower.

Did your parents encourage you to work in music?

My parents always encouraged me in most anything I wanted to do.  They actually were the ones who led me to discover my love of music.  My mom always played music like Joe Tex “Do The Huckle Buck” which was one of my favorite songs as a 4 year old.  I used to dance and jump around like crazy!  My dad would play Count Bassie or John Coltrain while I would beat on boxes and pots and pans. They even bought me my 1st decks, amp, and speakers!  Only problem was that when I had got my 1st gig and I was trying to take them out of the house to setup for the gig my father said “Boy where are you going with those turn tables!”  “I said I need them for my gig.”  He then said “Well you can only take one.  The other one stays here!  We may need it”  Then I went to get my amp and speakers and my father said “Pierre, put that stuff back.  The only thing that you can take out of this house is the one turn table that’s yours and your mixer!”  So actually come to think of it, my parents bought themselves a DJ setup.  All I got was one turn table and a mixer!

How did you begin to work professionally in music?

Well my 1st paid gigs were these pool parties and Barn parties that I did in my teens.  Yes I did say “Barn” parties.  It was the big barn on this farm that we used to throw parties in and we called the venue “Da Barn”.  It seemed normal then but as I look back on it it seems really “Country” as we say in America.  But what I truly would consider my 1st professional gig would have to be the gig that Lil Louis booked me for at the Bismark Pavilion downtown Chicago.  I played for 6,000 people and up to that point the biggest crowd I played for was to about 200 people.  I was supposed to play for 2 hours but ended up playing for 6!  I never played for more than an hour before that!!  I was playing the B sides of all my records, I was playing joints off of cassette tapes as I had a pitch control cassette deck that I had borrowed to play my new tracks and those hard to find disco classics with hott edit mixes on them that I did.  I can tell you one thing about that night, the people were going crazy and they had to pull me off the decks because I couldn’t get enough!

How do you apply your past experiences to what you do today?

My family was a music family.  My father played the clarinet, my sister and brother played the trombone, and me and my oldest brother also played the clarinet.  The star of the family was my name sake, his name was also Nathaniel (that’s my 1st name) but he was called Nat.  He played with jazz great Duke Ellington on one of his albums.  So doing music was quite normal in my family.  I think I ended up being a dj because as a young kid I stumble upon pause button editing while recording music off of the radio.  For those that don’t know pause button editing is when you use the pause button on a cassette recorder to to edit parts on a track to chance how the progression of the music went.  I would mostly extend breaks, change where the chorus would come in or create an instrumental part where none existed.  I got so good that I was able to take the instrumental and add certain verse parts or just a word in here and there, in and out and it would sound like it was mixed that way originally!  So I would say that this was the main experience that planted the seed that led me to djing.  As far as producing, that was all Spanky from the group Phuture’s idea!  Before he came to me with the whole dream of making music the thought never crossed my mind!   So I thank him for that. 

Where is your current studio and what is it like?

For many years I had my studio outside of my home, but now since I’ve just moved to Atlanta I’m trying it in my home until I find a suitable place elsewhere.  So far I have to admit that I do like having my studio just a few steps away!  I mostly do all my programing on Reason and all my recording on another propellerhead program called Record.  I also have my DJ setup in the studio as well so I can do my weekly sets for my radio show Afro Acid Live on www.pushfm.com; So besides my digital mixing board and focusrite mic pre there is nothing really more to my studio.  I do have a special weapon that I use to create my music with.You know what it is?  My mind.

 'IT'S GONNA BE BOMBS GOING OFF, -BOOM-BOOM- MISSLES  FLYING!

'IT'S GONNA BE BOMBS GOING OFF, -BOOM-BOOM- MISSLES FLYING!'

How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

Well I’ve always been good at marketing and selling myself.  Even starting out I convinced the small town I lived in to throw parties through out the year so that I would have gigs.  I was good at coming up with interesting names and group concepts to help sell records or create interest in my projects.  In 1987 I wrote a track called Fantasy Girl with “Felix The House Cat” (His 1st track) and I made up the group name Pierre’s Phantasy Club.  So what I did to promote the release was take auditions for Phantasy girls.  My plan was to have these girls walk in with me to all my gigs looking sexy in clothing that read “Phantasy Girls”.  It worked out beautifully!   The Phantasy girls even did special appearances at other events that I wasn’t even booked at!!!  All the girls and Chicago wanted to be a Phantasy girl and soon you would spot girls all around the city with their own custom made Phantasy Girl fitted T shirts! 

Now that’s how far I went to promote a record, so let me tell you how I sell a record.  In 1993 I came up with the idea for my track  ATOM BOMB: (DJ Pierre’s Doomsday Project) I was really into comic books and at the time and I heard about this DC comics character called “Doomsday” who killed Super Man.  When I finished reading the 10 or 15 comics that it took to finally get to the end I was like “Yo this Doomsday cat ain’t no joke!” i kept thinking about how fierce he was, then out of nowhere “DJ Pierre’s Doomsday Project” popped in my head!  I was like Yo, datz gonna be crazy!  So I went to London to Guerilla Records without even making the track yet and met with the owner/a&r and told him “DJ PIERRE’S DOOMSDAY PROJECT!”  His eyes went wide, then I said “IT’S GONNA BE BOMBS GOING OFF, -BOOM-BOOM- MISSLES  FLYING! -EEEERRRRRRRR- AND SIRENS BLAZING! – WHUP WHUP WHUP ” Then I said “ATOM BOMB!” “DJ PIERRE’S DOOMSDAY PROJECT!!!!”  By this time he was up out of his seat saying “I want it!  I want it!, When can I have it!”  I said “Put me in the studio and I’ll make it!”  Also that will be $5,000 please…”Cash!” Then I looked over at Felix Da Housecat and and Roy Davis Jr (I took them to Europe with me) and I give them a wink and a smile.  Outside the building I said “Now that’s how it’s done.”   Needless to say, the track was one of the biggest on his label and of that year in the scene.  So marketing yourself is also selling yourself and your ideas.  On the same trip I was doing a cover for Echo magazine and I said to them, “Yo these two Cat’s with me are my proteges.  You better snap them now so that you can be known as the 1st to have them in print because they are about to blow up!”  They put them in the mag as well with pics and an interview!!  Felix and Roy’s 1st feature is a wrap!! 

Fast forward to 2010!!   Right now I’m doing the Afro Acid thing.  My logo is the yellow Acid smiley with an afro on top, with an afro pick in the hair that has a peace sign.  I said to myself, I’m going to market this thing everywhere I go.  So what did I do, I took my braids out and started wearing an afro.  People was like “wassup with the afro?”  I just say “Afro Acid baby!”  Now when I through Afro Acid events on some of them the staff will buy wigs and wear afros!  Now people are loving my afro!  It’s become my new image.  In this game to stay relevant and on top you have to keep recreating yourself and never stop marketing yourself and continue updating your style.

How would you describe your work?

My work is like a blueprint of my mind.  It’s beautiful, strong, spiritual, and emotional.  Sometimes up lifting and sometime deep & focused.  But one thing about my music that is consistent, my music is full of life.  My muzik is my life.  For me, muzik is Life.

Who were your teachers?

GOD. JESUS, My parents, my brother Billy, Martin Luther King, Malcolm X, Ron Hardy, Marshall Jefferson, Lil Louis, Spanky, The Hot Mix 5, Jazz, R & B, Funk, Soul, Pop, Reggae, Rap/ Hip-Hop, Rock, House, Disco, Euro electronic music of the 80′s, 80′s Electro, & The World!

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

I’m sorry but I don’t have a cheeky answer for this question. Anyone breaking in someone’s home has got to go down hard! I would take it personally if it where to happen to me. They would have to get some jail time. Whatever the courts decide.

You have to make one species of animal extinct. Excluding insects, which species would you make extinct?

ROACHES!! I didn’t grow up with them but I’ve been to people’s houses who had em! They serve no good purpose.

If you could spend one week in any period of history, which period would you choose?

The 60′s. It would be scary because of all of the in your face racism, but I would have loved to be a part of the civil rights fight that led to change. The change that has led to the USA having it’s 1st black President in Barack Obama. Yea I would have loved to have been a part of that….but you know what, it’s still cool to be alive today to see a part of Dr Martin Luther King’s dream come true as well.

DJ Pierre Myspace

DJ Pierre Facebook

Afro Acid

11 Questions – Alex Wolfenden

Friday, January 29th, 2010
Who's afraid of the big bad Wolfenden?

Who's afraid of the big bad Wolfenden?

A crucial part of the We Love… residents team Alex Wolfenden has been entertaining the Space crowds for many years. With all his sets this past summer taking place on La Terraza his mix of house classics old and new has set the stage for many a memorable night. At his summer long Cafe Mambo residency Alex takes the chance to showcase a different side to his musical tastes with sets journeying through chill out, classic rock, ambient techno and beyond.

Having migrated south for the winter to the sunnier pastures of Australia, Alex has found time along side working on the Acid Mondays project with Garry Todd and Dan Ward to answer our 11 questions. He has also provided an exclusive mix for We Love… available for free download here

Is there one book that you have read that has been life-changing for you?

I am not a big reader but one book I did manage to read was the biography of Quincy Jones. It is a inspiration for life not just music and is a must read for anyone. 

Did your parents encourage you to work in music?

I was never was encouraged to work in music but I was never stopped. We used to have a piano in the house which I learnt on and when I was growing up I played different instruments from guitar, saxophone, drums but could never choose one, I even have a grade 4 in trumpet.

How did you begin to work professionally in music?

My first professional gig in music was when I used to go on tour with Yousef as Moral Officer and I got flown around Europe to do it, i was just 18. While doing this I did everything from warm dj, do the visuals, and start the odd food fight or two. But realistically it was playing in the Annexe in Cream in 98/99 where I used to play the warm up set. This is where I learned my trade. It was a magical time and a place that changed my life.

How do you apply your past experiences to what you do today?

I have had so many jobs from delivering booze, bar work, even a fairground attendant. Djing around the world of the last 10 years has opened up my eyes, but the job that gave me the most important life experience was when I got payed £1 an hour for 40 hours a week in a nursing home. This job helped me get my first decks. I met so many amazing people who had some unbelievable life stories, and the funniest characters which taught me so much about real life.

Where is your current studio and what is it like?

My studio is my pride and joy, I have been colleting hardware equipment for the last 9 years. I have Emu sp1200 sampler which used to be DJ Sneak’s, Emus 6400, Akai S300XL. I have a juno 9 classic synth and a Yamaha O1V digital desk I don’t want to list off all my equipment as it’s quite boring for most people and I can’t give away all my studio weapons but i have just bought a 501 Roland space echo’s which warps up anything played through it and linked up to my Vocal Harmonizer I will be making some twisted futuristic sound for my tracks this year. I lesson I have learned is it’s not what you have its what you make with what you’ve got. And as if I’m gonna tell you where it is!

The Wolfen-dos and Wolfen-donts

The Wolfen-dos and Wolfen-donts

How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

The technology available to music producers and dj’s has advanced so much over the last 40 years, as back then studio time was so precious and would cost lables thousands of pounds, needing lots of people to work them. Where as now you can make a hit record on a plane with a computer, some software and a pair of head phones. This together with the power of the web such as myspace and youtube has shaped the creativity of all up and coming artist. Even though times change marketing issues still have the same principles as you should contantly keep pushing your skills to like minded people, keep intouch with music trends past and present and it should always be about the quality of what you are making not about the quick buck.

How would you describe your work?

Like painting musically swans in space.

Who were your teachers?

From 94 to 99 I never missed a Cream in Liverpool and DJ’s like Roger Sanchez, C J Macintosh, Steve ‘silk’ Hurley, Justin Roberson Green Velvet, Derrick Carter, Paul Bleasdale, Danny Rampling, and seeing the uk debut of Juniour Vasquez, and Daft Punk.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

Lock them up in a container in Liverpool docks with Celine Dion’s greatest hits on loop.

You have to make one species of animal extinct. Excluding insects, which species would you make extinct?

There’s enough of that going on without me joining in

If you could spend one week in any period of history, which period would you choose?

1969 -  15/08/1969 in fact the 14/08/1969 i would need a day to get ready…

We Love… Ibiza 2009 Episode 15 – Part 2 from We Love on Vimeo.

11 Questions – PBR Streetgang

Wednesday, January 20th, 2010

Head and shoulders above the rest

Head and shoulders above the rest

Bonar Bradberry and Tom Thorpe make up the boogie boat that is the PBR Streetgang. They are one of the most interesting and underrated collaborations around, earning respect across the spectrum, from Crazy P and Greg Wilson to Nic Fanciulli and Ralph Lawson. Their unique musical approach threads paradise garage disco and deep grooving techno seamlessly and never failing to connect with the crowd. Over the last five years of their partnership, they have evolved into a show that flows from Ableton to vinyl and back again. These sets are a trademark sound of their northern home of Asylum in Leeds where they have played hosts to everyone from Theo Parrish and Danny Krivit to Steve Lawler and Luciano. They have left their mark on festival circuits everywhere from Australia to Ireland.

Last summer saw a full schedule form the bright lights of a Glastonbury debut and the Garden Festival Croatia and their dates for We Love… Space in Ibiza for the second year running. Although perfectly adept at expressing themselves on the ‘ones and twos’ they have also developed their studio craft, with their first releases on Ilija Rudman’s Red Music label being followed up by a major remix of Crazy P’s ‘Love On The Line’. They’ve some brand new tracks out on Future Classic & DJ History and have more to look out for on Wolf Music and YamWho?’s new label ISM later in the year. Check out all that with PBR Streetgang on Juno.

Whether it’s gigs or releases, this is a boat trip you shouldn’t miss. The questions are answered by Bonar Bradberry…

Is there one book that you have read that has been life-changing for you?

Probably a couple but the one that has had the most effect I guess, even though its slightly clichéd, would be Catcher in the Rye by JD Salinger… that and the 1986 Beano bumper annual.

Did your parents encourage you to work in music?

No, but they never told me I couldn’t either, my folks have been very cool.

How did you begin to work professionally in music?

I suppose it was when I used to lie about my age so i could start playing in “trendy” bars in Birmingham around 98′ which I would get paid for, so in a sense it started there really.

How do you apply your past experiences to what you do today?

I just always try to learn from mistakes… accept the fact that you have to make a few of them before you get it right… and to take all successes and failures with a pinch of salt.

Join the gang

Join the gang (Photo by Caroline Michael)


Where is your current studio and what is it like?

It’s like a James Bond baddies lair, built into the side of a mountain! I wish… It’s just a little room at the top of my house, that’s cluttered full of random kit and lots of records… but its cosy and i can get a lot done and best of all it has a window from which you can only see the sky… great for clearing your head!

How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

I think of marketing in terms of how you present yourself and your music, I have to consider more and more all the time… Which isn’t something I particularly like but if you’re too all over the place then it can be confusing to people and makes it harder for them to “get” you… So being focused to a more specific image and sound can help, but it still has represent your uniqueness, thats the hard part.

How would you describe your work?
A constant pursuit for things that are just out of reach… or
At the cutting edge of an evolutionary dead end.

Who were your teachers?

Without sounding corny, which is impossible I know if I say this, but… nearly everyone I’ve met has taught me something in some way small or large… I learn off everyone and everything… how to and how not to! Sorry i know its a cheesy answer but its true.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

This has actually happened to me twice in the last twelve months, but not all the possessions have been returned. So I’ve given this some thought. I’d probably make them work hard labour everyday on £2 an hour until they had worked off the value of everything they had taken. If however, they returned it all of their own free will (since were speaking hypothetically) then I’d be inclined to much more lenient .

You have to make one species of animal extinct. Excluding insects, which species would you make extinct?

This is a terrible question… er, ok one at random… rats.

If you could spend one week in any period of history, which period would you choose?

The last days of Rome!

Thanks to Bonar for taking the time to answer our 11 Q’s. Also we were kindly invited down to a traditional boozer in Leeds for a Christmas knees up with the lads. We filmed it, because it seemed rude not to! Enjoy…

PBR Streetgang – DJ Profile

PBR Streetgang – Juno

PBR Streetgang – Facebook

11 Questions – Abe Duque

Friday, January 8th, 2010

Willing and Able

Willing and able

A worldly man indeed – Abe Duque has been from playing organ in his father’s church and serving time with the US Marine Corp to founding record labels and a residency at New York’s infamous and notorious club-kids hangout Limelight. The first releases on his own imprint Abe Duque Records were released with no labels, no promo – just music one one side and a message from Abe scratched by hand into the vinyl on the back. Dark acid bass lines, latin percussion, house grooves and piano instrumentals characterise Abe’s live show which he has been bringing to both the Terraza and Discoteca at We Love… with a thump we are becoming accustomed to. He has released on everyone from International DJ Gigolos to Warner Bros. His new album “Don’t Be So Mean” is available from Process recordings. All album tracks have also been released on vinyl on Abe Duque recordings.

In March, Abe Duque and his longtime art partner Andy Orel will resurrect their dirty little slice of club history – the club night Abuse Industries, first in New York on March 20th, and then at a showcase at the Winter Music Conference in Miami on March 23th. It’s a throwback to the old days of club-kids, Tension Records, Kirilan, and New York at its most surreal. Andy and Abe worked together for years promoting the Limelight – and also on museum shows, runways with Helmut Lang, pages in Hustler, the early days of International DJ Gigolos, and running one-offs and short, sharp, freaky promotions at one of the most notorious clubs of all time…

Did your parents encourage you to work in music?

They encouraged me to learn and venerate music. They discouraged me from working in it.

How did you begin to work professionally in music?

It all came with a decision. I one day told myself I would quit my truck diriver job and live from music from then on. It wasn’t until years later that I made any money.

How do you apply your past experiences to what you do today?

I always say I am the sum of my experiences. Live and learn. Sink or swim.

Where is your current studio and what is it like?

It is in a basement in New York City. It is rather small for all it’s history but sounds fucking great. I have lots of old gear. And that makes it feel like home.

How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

Oh, what a question. Yes this has been a big one. It was not until I realised the importance of targeted marketing that I ever started making money on my productions. It would be sad if I did not figure out a way to market myself that was not true to my music.

Duque and cover

Duque and cover


How would you describe your work?

I work hard. No chance to get anything out of this if I did not. Hit or miss, I need to keep on striking. Fortunately God blessed me with a little talent, which I take as far as my energy will let me.

Who were your teachers?

My father, my mother, Arthur Weinstein and the little man in my head.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

To the stocks with them! Yes, the pillory and pranger will do.

You have to make one species of animal extinct. Excluding insects, which species would you make extinct?

I am sick of unicorns.

If you could spend one week in any period of history, which period would you choose?

Depends on what I will be doing when I get there. I’ll go anywhere in time where I can be king. EMPIRE!

Abe Duque – DJ Profile

Abe Duque Records

Abe Duque – Myspace

11 Questions – Ian Blevins

Tuesday, December 15th, 2009

Blev-dog

Blev-dog

In 2008 theorists predicted the year of the Blevins was on the cards for 2009. Having placed a small wager on this, these theorists are now multi-millionaires. These same theorists are now banking on 2010 being a stellar year for Blevins, and in a boiler-room kind of way are advising you to do the same. Starting his 2009 in the sun soaked Australia, Ian’s gigs took a festival twist playing at one of Australia’s most talked about events, Playground Weekender. Alongside this Ian played at a host of Sydney’s top venues including Ladylux, Favella, and The Loft, including playing on the same bill as Norman Jay and the Unabombers for the Good Times weekend. On top of this Ian was responsible for warming up for Crazy Penis on their Australian tour. Not a bad start by anyone’s standards. Although a good start to the year, the bookies at which theorists had placed there bets would still not concede this to be a true “year of the Blevins”. With this in mind, after a string of hugely successful UK gigs, Ian headed to Ibiza, a place Ian knew he could prove the theorists correct. It didn’t take him long. A residency at We Love… taking in The Premier Etage, the main Terraza and a very special session in El Salon cemented his status as a fine purveyor of eclectic-electronica and earned his backers thousands of Pesetas. With 2009 in the bag Ian’s Ibiza summer was given a proverbial cherry on the top: one of the most coveted sets in Ibiza and hence the world – Space Closing Fiesta, La Terraza. With over 16000 people attending the party, Ian’s set to a capacity room remains a highlight of the event cited by everyone from Resident Advisor to his cat Nyron. With a tour of Asia and Australia about to commence Ian plans to follow the sun down under and we can only hope it brings him back round to us here in Ibiza next summer. The sensible money is on 2010 – Blevins for president of the world.

Ian has kindly provided a mix which he describes as: “I’ve condensed alot of my favourite tunes from this summer that hold special memories of me or more people dancing a little more like a maniac than usual, on beds in beach bars and other interesting locations.” Download it here.

Is there one book that you have read that has been life-changing for you?

I don’t think one book has totally changed my look at life although I do think that each book I’ve read leaves me a little more wiser than before. As far as music is concerned I recommend, “Love Saves The Day” by Tim Lawrence, or “Last Night a DJ Saved My Life” by Bill Brewster.

Blevasaurus

Blevasaurus


Did your parents encourage you to work in music?

No. Im still encouraged to get a “proper” job in fact.

How did you begin to work professionally in music?

I began by dishing out flyers.

How do you apply your past experiences to what you do today?

Learn and grow.

Where is your current studio and what is it like?

My current studio is my laptop, and is pretty basic. The aim is to expand.

How much have you had to consider marketing issues since embarking on your career and how has that affected your creativity?

I’ve had to consider marketing, which is one of the reasons I built my website and try to keep it updated. This acts a good point for anyone to find about myself, mixes, gigs, photo’s etc.
I don’t think I personally have had my creativity affected too much by it [marketing], though it does often take time away from learning further music related subjects etc.

How would you describe your work?

If by this you mean DJing in general. There is not a better job.

Who were your teachers?

Anyone I’ve met with something worth listening to.

Your home is burgled but fortunately the culprits are caught and your possessions returned to you. What would you deem a suitable punishment for the burglars?

Eaten alive by ants.

You have to make one species of animal extinct. Excluding insects, which species would you make extinct?

Leprechauns or left-handed badgers.

If you could spend one week in any period of history, which period would you choose?

The early seventies at the beginning of “disco” music or back in a decent dinosaur period. Jurassic or Cretaceous. Dinosaurs, plants, trees, huge land masses still joined together. That’s worth a week of anyones time. Nothing longer though.

Ian Blevins – DJ Profile

Ian Blevins – Official Website

Ian Blevins – Myspace